Pure Life - Dry Teas Design
For my next project, I decided to keep the Tea theme going. After brainstorming for a little while and messing it up more times that I can count, I came up with a fresh modern look for a fictitious tea company - Pure Life.
When I think of tea, i think of cozy, warm, organic. I came up with a traditional cardboard can, with some cute leafy design to go along with it (at the bottom of the page). On the other hand, I thought that the conservative look could get a modern upgrade, appealing not only to a small group, but also to young people.
As follows is the iteration for one of the label designs.
These are the final design for each flavored label.
This concept involved a more traditional thinking approach to the design.